Packaging Design: Right use of Chlorine Tablets

Student project selected and awarded in the Best Packaging Project Category in Behance Portfolio Review, Pune on 18th may 2013.

Student: Rahul Sharma
NID/ Graphic Design/ Post Graduate/ Semester-2/ 2011
Guide: Dr. Tridha Gajjar

THE RIGHT USAGE OF CHLORINE TABLETS

Graphic Design, Packaging, Print Design

• 
• Project Title
  The right usage of Chlorine Tablets.
  
  Background
  Diseases that are spread during monsoon are mostly water borne. Accumulation of water in slums promotes the growth of mosquitoes causing malaria and dengue. Typhoid, Diarrhoea and Jaundice are also common in many slum regions of Ahmedabad. Children are most susceptible to all these diseases.
  Worldwide, almost 1.8 million children younger than 5 years of age die every year from water-borne diseases which comes to about 4,900 deaths per day. In India, Diarrhoea alone causes more than 1,600 deaths per day and 1.5 million children die every year because of water borne diseases. The water borne diseases are increasing among the slums in urban areas; a majority of which are at their peak during the monsoon season in Ahmedabad. Which creates a need for awareness on water borne diseases, there causes, symptoms and their prevention techniques among these people.
  
  Objective 
  Awareness on water borne diseases, their causes, symptoms and their prevention techniques among the slum dwellers through print based communication material in a simple manner which can be easily understood by the target audience.
  
  Target Audience 
  Slum dwellers and Link workers.
  
  Proposed solution
  • Spreading information regarding the proper usage of chlorine tablets.
  • Make print based materials for link worker and slum dwellers which will them to understand the right    
    procedure of usage of chlorine tablets and also have recall value within it.
  • Proper distribution and safety of chlorine tablets.
  
  Project Guide
  Tridha Gajjar
  NID
• 
  Scenario and possible graphic intervention.
• 
  Chlorine pouch (collapsed form).
• 
  Proposed pouch and tablet blister pack (mockup).
• 
  Chlorine pouch container.
• 
  Low scale model of a public water tap.
• 
  Link worker's booklet.
  
  
  Project document on: 
  http://issuu.com/scribblewires/docs/chlorinetabletproject/1
• Project link:
  http://bit.ly/YLjNnU
• Newspaper article link:
  http://toi.in/N7_UtY